How to Provide Great Feedback for 3D Renders
Before the project
Prepare a brief
The best thing to start with is a brief. This will set a clear and strong foundation for the whole project. A well-prepared brief will ensure everyone knows what the project should look like in the end. Below you'll find example Lighting & Interior Design mood-boards for a project we worked on.
Assign a single point of contact (aka SPOC)
There can be 5-10 people with different opinions giving feedback to one image, so it can become very messy if you do not assign a SPOC. Assigning a single point of contact will limit confusion for everyone involved.
We recommend the SPOC to collect all comments from the team, summarise and send through the feedback in one file or email.
During the project
Don’t rush the review time
Set aside enough time to review the 3D Render previews, collect and organise feedback from all stake holders. Markup your images clearly. Rushed reviews can lead to additional costs and mistakes neither your team (or our team) wants. To solve this, we provide our clients with a simple checklist to help assist them in analysing each image for any architectural or design inaccuracy.
Communicate your feedback clearly with your markups. If you see something you don’t like, provide a detailed description of what you would prefer instead, or if you are unsure how to describe it, a good reference image will work.
Provide image examples
We recommend always providing an image example to anything that is potentially open to interpretation.
As humans we tend to have different perceptions and understanding of colours and styles. When a client asks to “Change a cushion to grey colour”, consider the amount of shades of grey out there. The 3D Artist creating your images might have a completely different shade of grey in mind.
Be precise and provide examples of what you want.
How to Mark Up
We provide our clients with checklists and other useful information to help make the reviewing stage as simple as possible. This ensures your project runs smoothly, on time and that your 3D renders are everything you envisioned.
We've showcased below two of the most common and easy ways to provide feedback: